(Student work)
Nature is something one can only wonder at. It creates amazement and admiration caused by something beautiful, remarkable and unfamiliar. The campaign aims to inspire people to look and see the Kruger in a way that they have never seen it before. I used wildlife photography that captured intimate yet spectacular moments in the life of small, yet significant creatures that we don't always pay attention to.
Lecturer: Clive Loxton
Art Director: Lizandri van de Merwe
Copywriter: Mahlatse Moetlo